What “I’ll be there at 10am” really means

  If you've ever engaged a tradesman to solve a problem, you've probably experienced at least a few occasions where your expectations around your agreed appointment time haven’t been managed especially well. Now, whenever you hear something like 'I'll be there at 10am', it's usually followed by a skeptical, subconscious thought of 'Whatever!' or 'I'll believe it when I see it!’ Probably the single biggest customer complaint about tradesmen is concerning poorly managed expectations around timekeeping. Customers lead busy lives and are [...]